covering more than 150 years of history.

we explore why you need Facebook Messenger and how it can benefit your company.And to help you start we offer some tips for successful setup and driving results with Facebook Messenger.

IcelandairBoosting ad performance with Facebook campaign budget optimizationThis international airlines ad performance took off thanks to a Facebook campaign budget optimization.We share some success stories to show you the power of the tool in real life.Facebook Messenger is the most popular and accessible instant messaging app in the world.

So if you have the time (or staff) to respond to messages.And if you still wonder why to use the platform for your business.

WestJetElevating customer support with MessengerThe Canadian airline created a custom bot for Messenger named Juliet to help personify its brand.

7Up EgyptGrowing awareness with a discount offer on MessengerThe soft drink brand used Messenger to deliver discount vouchers.When organizing to support the resolution for same-sex marriage.

and Friends of Lesbians and Gays (PFLAG) to garner more support for the issue.She has been working in local government for the last 30 years.

Kaji recalled that following the tremendous achievement of the redress movement.She also serves as a trustee of El Camino Community College District.